How to Find a Terrific Copywriter
If you would like to make money on the internet, you are going to need a website. If you want that web site to help you bring in funds, it has to be really well written. Unless you are a seasoned copywriter yourself, you will want to employ a copywriter to compose the text for your web site. A great copywriter can help you bring in so much more money than you could hope to see if you tried to create the copy yourself. Naturally, not all copywriters are created equal. Some of these copywriters have lots of talent. Some, on the other hand, aren't talented at all but are trying their hand at writing since someone told them that online writing would be simple. The following are some ways to help you tell them apart.
Does the copywriter have his or her own web site? Any copywriter worth employing is going to have his or her own site that contains a bio, some samples and a resume (and anything else the writer feels like sharing). If the copywriter doesn't have his or her own website, how can they help you build yours? Look at the copy on the copywriter's website. If it is replete with typos and grammar errors this is a bad sign.
How well do you respond to the copy on the copywriter's website? This is more involved than simply noticing grammatical errors and syntax errors. Does the copy make recommended you read you have any type of emotional response? Does the web site copy make you like him or her? Does the web copy make you want to follow up and learn more about the writer? Does the web site copy make you feel like you need to hire the writer immediately? Does the website copy make you want to run away? Does the website copy make you angry? All of these are vital reactions and you need to pay attention to them.
Inquire into the copywriter's background a little. Search for reviews on third-party websites and forums. It is likely that the only reviews on the copywriter's website are going to be good ones. You want to do a search for the writer's name to see if there are any testimonials or reviews on sites that aren't run by or able to be controlled by the writer him or herself. Look closely at these reviews. It is wise to ask the writer to give you references too. You have to actually get in touch with each reference and obtain an honest opinion about the writer from each person.
Be sure you spend at least a little time going over samples furnished by the writer. It is a good idea to ask for samples beyond those that are displayed on the website. This is particularly crucial when you're trying to hire a writer who claims to be an expert in a certain field. If the writing sounds like a regurgitated Wikipedia article, you better find another copywriter.
There area lot of ways to find out whether or not a copywriter should be hired. You must do some homework and try to find out more about the writer in terms of his or her integrity, reputation and personal character.